Software doesn’t solve problems. People do. Software doesn’t know customer journeys, your KPIs, which customers are most profitable or how to integrate with other software.
Software is a tool. Caldere is your information architect and carpenter that makes your data tangible and actionable.
How can your business consistently deliver great customer experiences if you don’t know much about them?
Is your business and its processes really built around your customers, their sensibilities and their journey with you?
Imagine bridging the marketing, sales, service and operational functions of your company with a single, integrated platform built around each and every customer.
Imagine being able to track any and all these data points in real time and being able to graphically represent any and all metrics crucial to your company’s performance.
Which customers are profitable? What products are selling at which price-points? What is the real time ROI of your marketing campaigns? What are your customer churn rates?
Buying a CRM product won’t accomplish this for you. Engaging Caldere Analytics just might.
Consumers today expect personalized experiences because they know the technology exists. And they notice when it’s not there. 95% of customers have taken action as a result of a bad experience and 79% told others about their experience.
Yet, 85% of consumers surveyed said they would pay 25% more to ensure a superior customer experience. That’s something to think about.
Good customer experiences generate more loyal customers who will spend more, have greater lifetime value and promote their positive experience with others.
Since 92% of consumers surveyed don’t believe anything a company says about itself (and conversely, rely on peer recommendations and reviews), your customers can market your products and services far more effectively than you can for yourself.
And it costs 7 times more to acquire a new customer than it does to keep an existing one. Caldere helps turn these realities to your advantage.
Now, that’s business intelligence.